Weekly roundup
Week 2 of Q4. The dojo’s heating up
The squad’s finding its groove
Less hype, more muscle memory
Last week was all about execution over excitement
Cold calls were flying, inboxes were active and the team leaned hard into tightening scripts, building rhythm and mastering the follow-up game
We rolled out the Tech Enablement Kit, got the first Apollo cohort live and stacked more wins inside office hours from live roleplays to LinkedIn visibility drills
Now it’s time to scale it
October’s theme: PRECISION
Every dial, email and comment should serve a purpose
Here’s what went down and what’s next 👇
Announcements
🔥 Q4 Momentum Check-In
It’s not about coasting. It’s about closing
The crew’s been showing up hard from new tech rollouts to fresh community partnerships in motion
Smartlead and Replicate AI are next on the horizon💼 Tech Enablement Kit is Now Live
You’ve got more firepower than you think
The new Outbound Underground Tech Enablement Kit breaks down every tool in your stack. What it does, what it’s worth and how to claim it
→ Find it in Slack under #tech-perks or grab it here💥 Community Spotlight: Free LinkedIn + AI Masterclass
Our homie Mandy McEwen (Underground member + LinkedIn OG) is teaming up with Lindsay Rios for a free live session this week
🗓 Oct 16 — “How a Boring LinkedIn Post (and AI) Landed $10K in Pipeline”
They’ll break down
How to use AI to write posts that convert
3 prompts you can steal today
How to turn one post into DMs, emails, and pipeline
Plus: show up live and they’ll write 2 LinkedIn posts for you 👀
→ Save your seat: learn.golumi.io/masterclass
If you’re building your brand like Victor, Dustin or Max this one’s worth your hour
The Playback (last week)
Here’s how the crew leveled up last week 👇
Tuesday | Cold Call Office Hours (recap)
We tackled calling confidence, storytelling and the power of live feedback
Authentic > scripted. Real stories beat robotic intros
Momentum over perfection. Call blitzes rebuild rhythm
Tech synergy. CallBlitz + ConnectAndSell = more connects, faster
Wednesday | Cold Email Office Hours (recap)
This session turned into a tech stack teardown that hit home for anyone juggling too many tools. Vic jumped in the hot seat and the crew walked through optimizing his workflow, trimming costs and rebuilding his outbound engine for efficiency
Less bloat, more flow. Cut Lead Magic + Loom replaced with Apollo + SendSpark
Smart tools only. Apollo for sequencing, ConnectAndSell for dials, Clay for data.
Community wins. First Apollo cohort live. SmartLead + Replicate AI next
Thursday | Social Selling Office Hours (recap)
We jammed on visibility + credibility through smart engagement
Commenting = currency. 5–10 intentional comments can 10× reach
Tool stack: HiveSight, Content Drips, Gamma, Riverside
Repurpose wins: Opus Clip + Vizard turn one post into a week of content
Events This Week (all @ 12:00 PM PT)
Tuesday – Tuesday Taps (Cold Call Office Hours)
Live roleplays, opener surgery and objection handling until it’s clean
Wednesday – Write It Right (Cold Email Office Hours)
Subject line clinic + soft-CTA rewrites. Bring one thread we’ll fix it togetherThursday – Tactical Thursday (Social Selling)
DM ladders and content that converts
comment → save/share → DM → micro-offer
🌟 Member spotlight
Let’s give it up for
Dustin Javaherian👏
This week we’re shining the light on Dustin Javaherian one of the Underground’s most consistent and collaborative pros out there
Dustin’s been putting in the work day after day, showing up to sessions, sharing wins and helping others level up right alongside him
And it’s paying off in a big way as he just locked in a meeting with a massive enterprise account (140K+ employees!) 💪🔥 (check out the slack)
That’s the kind of pipeline energy and persistence that defines this community. He’s proof that when you trust the process, lean into the calls, refine the messaging and keep showing up results follow
Keep leading from the front Dustin. The crew’s hyped to see what you close next 🚀
Got someone to nominate?
🎯 Tactical Corner
1) Cold Call Confidence Reset (When nerves hit mid-dial)
Before you press call write this at the top of your notes
“I’m not interrupting. I’m introducing something valuable”
Then use this opener
“Hey [Name] Tom here. I’ll keep it super quick. I noticed [specific trigger]. Curious are you still handling [problem] the same way?”
Goal: Shift from selling to solving → stay human, earn 30 more seconds then steer toward relevance
2) Reply-Ready Email Rewrite
Subject: “Quick win on [pain point]”
Body
“Saw you’re [recent trigger/signal]
Helped another [persona/team] cut [pain] by [X%]
Want the quick overview or should I send 2 time options for next week?”
Keep it short. Make every word earn its place. $100 rule still applies
Clarity > clever
Bookmark these. Run them this week. Report back Friday in the crew
🥷 The Stash (perks you can claim)
The stack keeps growing here’s what’s live now 👇
Apollo — cohort 1 starts Oct 6 (two-week waves after). Claim form in Slack today
ConnectAndSell — up to 10 hrs/week parallel dialing
Sybill — 3 months free (AI notes + call insights)
Sendspark — up to 12 months free (video selling)
That’s it for this week
Q4’s just getting started
Ask yourself before the next call or email
Am I giving 100% or just showing up?
Finish strong. Stay sharp. Keep swinging
Outbound pros only 💪
— Tom
