Weekly roundup

108 members. This week we doubled down on call openers + launched the Underground Leaderboard

The Underground keeps sharpening. This week we launched the Leaderboard, replays dropped from cold call + cold email office hours, and Elric ran a full AI workshop that had the crew buzzing. Partner perks are live and the board is already moving

This isn’t some group chat that goes quiet. It’s a dojo for outbound pros where every rep, replay and win stacks into momentum

Here’s the rundown + what’s ahead 👇

Announcements

  • Leaderboard is LIVE → Submit your numbers, watch the board move in real time and battle it out through Sept 30

    Top 3 take home prizes Oct 1
    (headsets, gift cards, courses, swag + bragging rights).

  • Backfill → Submit your totals through Sept 18 then update daily (<60s).

  • Everyone can play → Meetings, replies, convos, dials. Track it, score it, stack it

    👉 Submit here | View leaderboard

This Week’s Vault Drops (Members Only)

Paying members - The Vault has just been stocked! This week you’ll find

📂 Cold Call Office Hours (Sept 16) → Objection handling breakdowns, “just email me” strategies, dialer vs. personal number and why “not ready yet” still builds pipeline

📂 Cold Email Office Hours (Sept 17) → Live job prospecting play for Omair Masood → warm hooks, peer-to-peer tone, roleplay proof and multi-threading a hiring team

📂 Social Selling Office Hours (Sept 18) - Elric Legloire’s AI Workshop (“Outbound Chef”) → full menu from research → relevance → meeting booked

👉 Already a paying member? The Vault link is in your inbox. If you don’t see it reply here and we’ll hook you up

👉 Free reader? These drops are gated. Upgrade to monthly or annual to get instant access + 15 resources rolling out this quarter (including bonus drops from guest trainers after office hours) DM me in Slack and we'll get you set up

Quick tactical hit for everyone: Your opener sets the tone. If it sounds like a script, it dies like a script. If it feels like flow, the convo opens up

The Playback

Last week the Underground went OFF. Here’s what went down
  • Cold Call Office Hour → Vic booked his first meeting via ConnectAndSell 🎉. Eric + Max jammed on objection handling + tools like Clay and Lovable. Full replay in Vault

  • Cold Email Office Hours → Instead of prospecting for meetings, we built Omair a job-hunting playbook.

    Biggest takeaway: relevance > resume

  • Social Selling | Tactical ThursdayElric Lefloire “The Outbound Chef” ran an AI-powered outbound workshop

📅 Events This Week

We’ve got 3 shots on goal every week.
Tactical Thursdays – Special Guest Next Week

Mark your calendar

🌟 Member spotlight

Let’s give it up for

Dustin Javaherian👏

This week we’re giving a big shoutout to Dustin Javaherian, who’s been showing up strong in the Underground with energy, persistence, and smart plays.

He kicked off the week setting a clear goal → lock in 3–4 meetings after a slow patch. Instead of getting discouraged, Dustin stayed consistent, kept dialing and even navigated through the “retired bucket” while asking for referrals to keep the pipeline warm.

Love that mindset of tending the garden now so the harvest pays off big later

On top of that Dustin’s been jumping into convos with the crew, sharing his cold call timing strategy (1–3 PM PST to catch East Coast execs) and contributing ideas during office hours, helping sharpen not just his game but everyone else’s too.

Let’s get it Dustin! 👑
Keep leading by example

Got someone to nominate?

🎯 Tactical Corner

Opener Focus: Lead with curiosity, not a pitch. Instead of “Did I catch you at a bad time?” try → “Quick one are you the right person for [X]?”
It frames the convo as discovery, not a demo request.

🥷 The Stash

The Underground isn’t just talk y’all know that. We’re also stacking real perks for paying members

🎥 Sendspark → Free trial access for all members

  • Free members: 3 months Sendspark trial

  • Paying members: 12 months Sendspark trial

    What’s included
    100 regular recorded videos
    15 AI Video Credits
    30 AI Agentic Tasks

👉 DM me in Slack to get activated (I’ll send you the redemption instructions)

Coming next week

🤖 Expandi → LinkedIn automation perks (3 months for free members + 6 months for paying members)

Stay tuned. More details rolling out inside Slack

What’s Coming

  • 🏆 Leaderboard battles heat up first standings drop next week

  • 📂 New Vault Drop: voicemail scripts + follow-up sequences

  • 🎤 Guest session sneak peek → Melissa Gaglione locked

That’s it for Week 2

Sharpening the blade isn’t sexy but it’s how you win

Every call opener, every follow up, every small tweak adds up

Keep dialing. Keep refining. Keep stacking

Stay hungry. Stay humble

👊 Underground out

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